Category Archives: Uncategorized

4 Deadly Mistakes To Avoid When Building an eCommerce Site

4 Deadly Mistakes To Avoid When Building an eCommerce Site

4 Deadly Mistakes To Avoid When Building an eCommerce Site. The Covid-19 pandemic has changed the way consumer shops. Today, eCommerce dominates the…
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How to Win at Content Marketing with 6 Easy Steps

Content Marketing: Winning with 6 Easy Steps

Winning At Content Marketing: Define Your Goals Winning At Content Marketing: Define Your GoalsHow to Win at Content Marketing with 6 Easy Steps.…
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YouTube 101: Increase Your Followers Today With 10 Easy Steps

YouTube Channel 101: Increase Your Followers Today With 10 Easy Steps

The key to growing your business on YouTube is to develop a solid and consistent marketing plan. A solid marketing plan will drive…
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Brand Awerness

Build Brand Awareness with These Quick Tips and Tricks

Building Brand Awareness and SEO is not an exact science. It becomes apparent when trying to combine both branding and SEO into a…
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Website Design

Website Design: A Perspective from a Digital Marketing Consultant

Website Design: A Perspective from a Digital Marketing Consultant As a Digital Marketing Consulting for a large part of my working life, I…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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Absolute Links vs. Relative Links – SEO Value

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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Google now discounts all reciprocal links

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now…
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