enDesign Digital Marketing Web Design project process starts with planning, conceptualizing, and arranging content to fit the business narrative. Modern web design goes beyond how things look (aesthetics). It's more about how it works (functionality).
There’s a first time for everything — and it’s finally time for your very first business web design project! While growing your business is a massive accomplishment in itself, keeping your online visitors happy requires a whole different set of skills.
Start with the story. The story drives both design and content. Discuss how the topics can be laid out to convey a solid message and develop a logical way to introduce new ideas to the user.
What exactly do I mean by story? I am mainly referring to the written text. The text also includes a call to actions, downloads, pictures, videos, audio, etc. But the focus is on the written word. That’s because most of our technology is consumed through reading.
Start creating the content as you’d imagine it to be on the website – structure it. Each page or screen will have its purpose, start with that. Then, within each page, there will be different sections. These sections, too, should have a defined purpose or goal. Click on picture to see our latest web design project.
Web Design Project Challenge
What comes first? Design or Content?
At the core of a business site, content is critical, and design elements exist to support the narrative. Potential visitors land on your page because it is attractive. However, they will not return on aesthetics alone. If your website is not screaming out, "We Got What You Need," Those visitors will not return. Therefore the number one solution for creating a fantastic website is information! Education! And engagement.
When it comes down to it, your content and design should shake hands in delivering your powerful business story. You can't build trust with the consumer with a wrong first impression. Therefore creating a stunning first impression is a delicate balance of content and design.
Write The Story
Illustrate the Story
Sell the Story
From The Client
“These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”